Turn ON whitening

Turn ON whitening.

About the brand

We believe that self-confidence begins with a healthy smile. This is why we created ON – a range of unique toothpastes and mouthwashes.

Smile more often and be happier!

Of course, we’re not saying that a smile can solve all our problems, but the fact remains that whenever we smile, our bodies produce endorphins – the “happy hormones” responsible, for instance, for our well-being. 😊

Smiling is also vital for building social relations, because it signifies affection and openness – as a result, we are perceived in a positive light by both others and ourselves.

However, smiling can make some of us feel self-conscious – for years we have been told that only a perfectly even, Hollywood smile can be considered beautiful… And yet beauty is all about diversity, which makes each of us unique!

We have created our unique ON products to bring out the natural beauty of your teeth, remove discolouration and take care of your oral health in a comprehensive way.

Love your teeth just like we love them!

Choose your ON option and… SMILE, PLEASE! 😊

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Our product range includes toothpastes and mouthwashes, which:

ON white

produce a professional
whitening effect

ON care

ensure natural, gentle whitening,
while also improving oral health

ON white

produce a professional
whitening effect

ON care

ensure natural, gentle whitening, while also improving oral health

Discover our unique ingredients:

phthalimidoperoxycaproic
acid (PAP)

ikonka-ok

a patented and effective ingredient

eliminates tooth discolouration

Activated charcoal

ikonka-ok

a certified and organic ingredient

whitens teeth

has antibacterial properties

Volcanic ash

ikonka-ok

a mineral scrub effect

whitens the teeth and smooths the enamel

prevents the formation of new discolouration

Aloe vera

ikonka-ok

an ingredient of natural origin

soothes and moisturises

has antibacterial properties

phthalimidoperoxycaproic acid (PAP)

a patented and effective ingredient

eliminates tooth discolouration

Activated charcoal

a certified and organic ingredient

whitens teeth

has antibacterial properties

Volcanic ash

a mineral scrub effect

whitens the teeth and smooths the enamel

prevents the formation of new discolouration

 

Aloe vera

an ingredient of natural origin

soothes and moisturises

has antibacterial properties